Scott Berkun’s The Myths of Innovation is a refreshingly unpretentious read–one that I accomplished straightaway in an afternoon (off).
Here are my takeaways–all quotes are Scott’s unless explicitly noted otherwise:
- Innovation as an accumulation of smaller insights…connecting pieces…realizing picture (puzzle); therefore, take action to enable insights to occur more freely.
- Work passionately and take breaks to let the mind wander and the allow the subconscious to work on our behalf.
- Epiphany as an occasional bonus of working on tough problems
- “It is an achievement to find a great idea, but it is a greater one to successfully use it to improve the world.”
- “The secret tragedy of innovators is that their desire to improve the world is rarely matched by support from the people they hope to help.”
- “The greater the potential of an idea, the harder it is to find anyone willing to try it.”
- “Innovative idea are rarely rejected on their merits; they’re rejected because of how they make people feel.”
- Is your desire to find new ideas to conquer greater than your desire to protect the success you already have?
- “Wise innovators–driven by passion more than ego–initiate partnerships, collaborations, and humble studies of the past, raising their odds against the timeless challenges of innovation.”
- Imagination > Knowledge > Information
- I’ve put knowledge above information for some time know, but Albert Einstein’s belief that “imagination is more important than knowledge” (stated on page 83) captured my attention.
- How can content-centric applications do a better job of capturing the user’s imagination, let alone increate the knowledge derivative?
- Actually commit reminds me of something U2 bassist Adam Clayton said while being interviewed on the How to Dismantle an Atomic Bomb DVD. His comments are captured here, although I recall them to be slightly different on the DVD.
- A group of people, a team or a band, has to commit before any real business can take place. Too often I see groups form for one reason or another without mutual commitment, and typically it’s just a matter of time until they disband, leaving some frustrated and others numb.
- “What problems does this innovation solve? Whose problems are they?”
- “What problems does this innovation create? Whose problems are they?”








1 response so far ↓
1 dankeldsen // Jan 8, 2008 at 9:57 pm
Haven’t read it yet, but appreciate the summary. In most definitions I believe innovation takes invention to an outcome. Creativity is the raw idea (more or less), invention is the thing created, innovation is taking it to market (or deploying/using it, one way or another).
Great quotes - particularly around the teamwork ideas, partnerships, getting ideas actually executed. All good stuff.
And you *almost* make me want to watch/read more about U2.
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